It’s Nadine The Ranter (@BlackWomenRock) from Twitter again! Knocking on the doors of your mentions like a door-to-door salesman to promote a project called #BWinRock. This is something I have started to center black women as creators, pioneers and gatekeepers of rock music.
Not humblebragging in the least, for that is our least favorite human trait on social media. But to highlight how good seeing this message two days in a row is, serendipitously while writing a page & a few posts to explain not only the genesis of this blog, but the rather circuitous route it took to its current form. While also trying to explain some of its eccentricities, and highlighting some of the content that doesn’t get nearly as much traffic as the rest, and finally talking about the content that consistently brings people here. The dichotomy between the two which is borne out of a conversation with a dear friend I’d not spoken to in years. They didn’t even know I was still blogging!?!?
New research shows that you only need handful of influencers to give the impression that everyone is talking about your brand. How does this apply to microbrands and movements like #OscarsSoWhite or #BlackLivesMatter? We investigate the power of the network to change dominant narratives and how you can use this in your marketing efforts. [Read More…]